LEGAL AGENT & COMPLIANCE
Privacy Policy
Last Updated: April 15, 2026
Uright New Materials Technology Co., Ltd. (referred to as "URIGHT", "we", "us", or "our") operates the web platform available at urightmaterials.com. We are fully committed to protecting the privacy, corporate specifications, and personal identification details of our global B2B buyers, distributors, and site visitors.
This document explicitly outlines our practices regarding data collection, operational tracking, cookies deployment, and regulatory compliance under global frameworks, including Google Ads Policy guidelines, GDPR, and CCPA standards.
2. Information We Collect
We only collect data necessary to fulfill commercial inquiries, improve website performance, and maintain a secure communication channel with corporate purchasers. This encompasses:
A. Voluntary Corporate and Personal Data
When you contact us directly via email, WeChat, or WhatsApp, you may provide details including but not limited to:
- Full Name and Corporate Job Title.
- Company Name and Registered Office Address.
- Corporate Email Address and Phone Number.
- Specific manufacturing parameters, Target GSM requirements, CAD drawings, or raw material specification briefs.
B. Automated Technical & Usage Data
When navigating our web platform, we automatically capture technical parameters, including:
- Internet Protocol (IP) Address and geographical location indicators.
- Browser type, version, and device operating system.
- Detailed page interaction logs, navigation paths, and platform usage metrics.
3. How We Process Collected Data
All processed data is strictly utilized for professional business operations. We do not participate in commercial data selling or distribution campaigns. Processing purposes include:
- Fulfilling industrial pricing inquiries, providing official technical data sheets (TDS), and structuring customized quotes.
- Authenticating business credentials to establish valid bilateral Non-Disclosure Agreements (NDAs).
- Optimizing our corporate website performance, system layouts, and B2B calculators (e.g., Container ROI Calculator).
- Fulfilling our legal, custom, and regulatory manufacturing verification responsibilities.
4. Cookies & System Tracking
We use cookies (small text files saved to your local browser) to manage operational sessions, evaluate navigation metrics, and deliver a clean web experience.
You may elect to modify your local browser settings to block or refuse cookies. However, please note that disabling cookies may restrict functional access to certain operational tools, including custom calculators or download assets.
5. Google Ads & Third-Party Analytics
Required Google Ads Policy Disclosure
To acquire global B2B inquiries and audit system traffic quality, this website implements Google Analytics, Google Ads Conversion Tracking, and dynamic remarketing systems.
We strictly comply with Google's Advertising Policies and requirements for interest-based advertising:
- Google Analytics: We use Google Analytics to study visitor demographics and interaction patterns. This data remains anonymous and is solely evaluated in aggregated forms.
- Conversion Tracking & Remarketing: Google and authorized third-party vendors use technical cookies to display targeted contextual listings across the internet based on historical visits to our web platform.
- Opt-Out Options: Visitors can customize their personal preferences or completely opt-out of Google’s cookie usage by adjusting their personal settings at the official Google Ad Settings Page. Alternatively, you can opt-out of third-party interest-based ad cookies by visiting the Network Advertising Initiative Opt-Out Page.
6. GDPR Compliance (EEA Rights)
For procurement professionals, suppliers, and partners residing within the European Economic Area (EEA), URIGHT processes personal identification data in complete alignment with the General Data Protection Regulation (Regulation (EU) 2016/679).
Your legal rights under the GDPR framework include:
- Right of Access: You can request a copy of all corporate contact metadata and custom records currently held on our database.
- Right to Rectification: You can request immediate correction of inaccurate or incomplete corporate parameters.
- Right to Erasure (Right to be Forgotten): You can request the permanent deletion of your technical specifications, transaction history, and contact files from our archive servers.
- Right to Object: You can object at any point to our legal bases for processing data.
To exercise your GDPR data protection rights, please contact our compliance desk directly at the email listed in Section 10.
7. CCPA Compliance (California Rights)
This section outlines explicit provisions for visitors and commercial representatives operating from California, pursuant to the California Consumer Privacy Act (CCPA):
- We do not sell, exchange, or transfer corporate files or consumer metadata to third-party marketing companies.
- California business representatives have the right to request comprehensive disclosure regarding the categories of data we collect, use, and process.
- California business representatives hold the right to direct us to delete all collected personal and corporate tracking files.
8. Data Security & Technical Safeguards
We treat all business specs, custom material configurations, and design plans as strictly confidential. To prevent unauthorized access, loss, or manipulation of information, we maintain industry-standard security protocols:
- Transmission Encryption: All data transmitted to and from our site is protected via Secure Socket Layer (SSL) encryption protocols.
- Confidential Design Files: Uploaded CAD drawings, laboratory data sheets, and custom client parameters are isolated on private, access-restricted networks.
- Internal Controls: Information access is strictly audited and limited to authorized engineers and trade managers subject to legal NDA obligations.
9. Data Retention
We retain collected personal and corporate details only as long as necessary to fulfill active business inquiries, resolve trade agreements, comply with global tax mandates, or enforce bilateral NDAs. Once records are no longer required, they are permanently destroyed using secure electronic deletion protocols.
10. Corporate Contact Information
If you have questions regarding this Privacy Policy, wish to enforce your legal data rights under GDPR/CCPA, or require verification of our secure data processing facilities, please submit a formal request to our compliance officer:
URIGHT COMPLIANCE DESK
Corporate Entity: Uright New Materials Technology Co., Ltd.
Official Email: Anita@urightmaterials.com
Physical Headquarters: Xiamen, Fujian Province, China
Nonwoven Production Site: Quanzhou, Fujian Province, China
